coronavirus — MBT CONSULTING

As a public service, and in light of the current work environment, I’d like to share these thoughts to help anyone suddenly tossed into working from home.

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COVID Has Me Feeling Sentimental

Consumers are more likely to buy when they’re getting messaging equivalent to comfort food.

2021: A New Dawn

Marketing Your Way Through Coronavirus

Marketing With An Unfortunate Name

Smart Companies Follow Customers’ Lead

Business owners are recognizing it’s time to re-sync with their customers by eliminating offensiveness from their product lines.

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BE the toilet paper

The reason toilet paper factories operate 24/7 is because everyone needs their product. The only difference now is that nobody takes those paper rolls for granted anymore.

Can Collecting For An MBA

Amanda’s collecting cans to pay for her MBA, a nickel at a time. She knows a small investment in sweat equity today holds potential for a huge payoff tomorrow.

Come meet Amanda…she’s REALLY smart!

Being Ignored During A Pandemic

One must wonder how bad a company’s product really is if, during the greatest period of hoarding staples and foodstuffs in generations, nobody wants to buy what they’re offering.

Sensitive noses sense winds changing

Over the past two weeks business conversations have increased, and the volume of project proposals is expanding. New contracts are being signed, and companies seem to be dipping their toes in the business waters again.