MBT CONSULTING

Boardsi - A Scam Geared Towards Professionals

I’d like to encourage you to be increasingly vigilant about the shysters, scam artists, and other nefarious efforts to separate you from your hard-earned money.

B2B Marketing, customer relations, employee relations, job hunting, marketing scamsRob WeinbergDecember 31, 2030MBT Consultingboardsi, ask mister marketing, ask mr. marketing, carlsbad rotary, carlsbad marketing consultant, carlsbad chamber of commerce, carlsbad Rotary, the coast news, sdbj, UT Community Press Newspapers, rb sunrise rotary, rancho bernardo, rancho bernardo news, rancho bernardo sunrise rotary, rancho bernardo marketing consultant, poway marketing consultant, poway chamber of commerce, poway chieftain, san diego, san diego north chamber of commerce, san diego marketing consultant, san diego union tribune, Community Press Newspapers, mr. marketing, marketing, marketing advice, Marketing strategy, mister marketing, marketing strategy, marketbuilding, marketbuilding team, marketing consultant, marketing communications, b2b marketing, marketing scams Comments

Offending and Losing a Customer

Treat everyone with the utmost respect and parse your words carefully, because you never know what stray comment will set someone off.

b2c marketing, B2B Marketing, corporate messaging, customer relations, employee relations, professional relations, publicity, quality control, vendor relationsRob WeinbergMay 18, 2023MBT Consultingask mister marketing, ask mr. marketing, coast news, the coast news, carlsbad marketing consultant, carlsbad rotary, carlsbad chamber of commerce, carlsbad, rancho bernardo, rancho bernardo marketing consultant, rancho bernardo news, rancho bernardo sunrise rotary, poway chieftain, poway marketing consultant, poway chamber of commerce, UT Community Press Newspapers, rb sunrise rotary, Community Press Newspapers, San Diego, san diego north chamber of commerce, san diego union tribune, mr. marketing, marketing, marketing advice, marketbuilding, marketbuilding team, mister marketing, Marketing strategy, Customer relations, lgbtq+, customer relations, customer relationshipsComment

Having Trouble Hiring? Read This.

Over 15 million US workers have quit their jobs since April 2021, a record pace disrupting businesses everywhere. Companies are struggling to address the problem for one simple reason: they don’t understand why their employees are leaving in the first place.

Screwiest Conversation of the Week

Given the choice between someone just wanting my money and someone who actually knows (and cares) who I am, I’m going to go for the latter choice EVERY TIME. And I’m not alone!

B2B Marketing, b2c marketing, business/marketing plans, corporate messaging, employee relations, professional relations, strategic planning, vendor relations, customer relationsRob WeinbergJanuary 4, 2023MBT Consultingask mister marketing, ask mr. marketing, coast news, the coast news, The Coast News, mister marketing, marketbuilding, Marketing strategy, marketing, marketing strategy, marketbuilding team, marketing communications, marketing consultant, customer service, Customer relations, customer relationships, customer relations, bad customer relations, carlsbad, carlsbad rotary, carlsbad marketing consultant, carlsbad chamber of commerce, rancho bernardo, rancho bernardo news, rancho bernardo sunrise rotary, rancho bernardo marketing consultant, poway marketing consultant, poway chamber of commerce, poway chieftain, UT Community Press Newspapers, san diego union tribune, san diego union tribute, san diego, san diego north chamber of commerce, san diego marketing consultant Comment

Scratching My Head At Year's End

Hiring someone’s relative is potentially fraught with risk. Not all introductions will work out well, and there’s always a possibility that this type of situation can happen to anyone.

B2B Marketing, b2c marketing, corporate messaging, customer relations, employee relations, professional relations, strategic planning, vendor relationsRob WeinbergDecember 28, 2022MBT Consultingask mister marketing, ask mr. marketing, carlsbad rotary, carlsbad marketing consultant, carlsbad Rotary, carlsbad, carlsbad chamber of commerce, UT Community Press Newspapers, rancho bernardo, rancho bernardo news, rancho bernardo sunrise rotary, rancho bernardo marketing consultant, poway marketing consultant, poway chieftain, poway chamber of commerce, coast news, the coast news, mr. marketing, Marketing strategy, marketing, marketing strategy, marketbuilding, marketbuilding team, mister marketing, marketing plan, marketing communications, marketing consultant, marketing advice, san diego marketing consultant, vendor relations, Customer relations, customer relations, customer relationships, bad customer relations, client relations, client appreciation, firing a client, good customer relations, customer referrals, employee relationsComment

Winds of Diversity are Gusting

What someone’s wearing means nothing more than a fashion choice. There’s now increasing focus on the talent people bring to each situation, and the services they provide.

B2B Marketing, b2c marketing, branding, business/marketing plans, corporate messaging, customer relations, employee relations, non-profit marketing, professional relations, publicity, strategic planning, vendor relationsRob WeinbergDecember 7, 2022MBT Consultingdiversity, ask mister marketing, ask mr. marketing, carlsbad rotary, carlsbad Rotary, carlsbad, carlsbad chamber of commerce, carlsbad marketing consultant, the coast news, coast news, Marketing strategy, marketing, marketing strategy, marketing plan, mr. marketing, marketbuilding, marketbuilding team, marketing communications, mister marketing, marketing consultant, marketing advice, employee relations, rancho bernardo, rancho bernardo sunrise rotary, rancho bernardo marketing consultant, rancho bernardo news, poway chieftain, poway marketing consultant, poway chamber of commerce, San Diego, san diego marketing consultant, UT Community Press Newspapers, san diego union tribute, Customer relations, customer profile, write away booksComment

It’s Already A Black Winter!

With the Black Friday trend now virtually everywhere, I’m assuming the stores are all insane. I have enough pressure in my life, and shopping doesn’t make me feel merry.

b2c marketing, business/marketing plans, corporate messaging, customer relations, employee relations, sales promotion, strategic planningRob WeinbergNovember 30, 2022MBT Consultingblack friday, ask mister marketing, ask mr. marketing, carlsbad rotary, carlsbad Rotary, carlsbad, carlsbad chamber of commerce, carlsbad marketing consultant, poway chieftain, poway chamber of commerce, poway marketing consultant, coast news, the coast news, rancho bernardo, rancho bernardo news, rancho bernardo sunrise rotary, rancho bernardo marketing consultant, pomerado newspapers, UT Community Press Newspapers, San Diego, san diego north chamber of commerce, san diego marketing consultant, san diego union tribute, marketing, marketing advice, mr. marketing, Marketing strategy, marketing consultant, strategic planning, strategy, business planning, business strategy, corporate strategy, marketing strategyComment

Don’t Over-Indulge at the Holidays

Never forget that you have to face these people tomorrow, and you still need to be able to work with them in some way.

employee relations, job hunting, marketing trivia, strategic planning, professional relationsRob WeinbergNovember 23, 2022MBT Consultingask mister marketing, ask mr. marketing, holidays 2022, holiday drinking, carlsbad rotary, carlsbad marketing consultant, carlsbad Rotary, carlsbad, carlsbad chamber of commerce, poway chamber of commerce, poway chieftain, poway marketing consultant, rancho bernardo, rancho bernardo marketing consultant, rancho bernardo news, rancho bernardo sunrise rotary, UT Community Press Newspapers, Community Press Newspapers, San Diego, san diego north chamber of commerce, san diego union tribune, pomerado newspapers, mr. marketing, marketing, marketing advice, marketbuilding, marketbuilding team, Marketing strategy, mister marketing, marketing strategy, marketing consultant, marketing communications, professional marketing, professional image, professionalism, rotary 5340, rotary international, oceanside chamber of commerce, vista chamber of commerce, san marco chamber of commerce, san marcos chamber of commerce

Killing An Obnoxious Client

When it comes to creativity, the customer’s not always right. Hiring decades of expertise, then ignoring everything you’re told, is just dumb.

B2B Marketing, b2c marketing, business/marketing plans, corporate messaging, customer relations, employee relations, quality control, strategic planningRob WeinbergAugust 25, 2022MBT Consultingfiring a client, ask mister marketing, ask mr. marketing, client relations, coast news, the coast news, poway chieftain, poway marketing consultant, poway chamber of commerce, rancho bernardo, rancho bernardo news, rancho bernardo marketing consultant, rancho bernardo sunrise rotary, UT Community Press Newspapers, san diego, san diego north chamber of commerce, san diego union tribune, san diego marketing consultant, marketing advice, mr. marketing, mister marketing, marketing, marketbuilding, marketbuilding team, Marketing strategy, strategy, strategic planning, business planning, business strategy, rotary 5340, rb sunrise rotary, carlsbad rotary, marketing consultant, marketing communications Comment

Keeping Your Reputation Intact

If you’re job-hunting and are rude, unprofessional, or irresponsible, word is going to get around and have a long-term negative impact on your career.

Why You Shouldn’t Burn Bridges

Always treat others with respect. You never know who they’re talking to about you.

corporate messaging, customer relations, employee relations, strategic planning, sales promotion, vendor relationsRob WeinbergDecember 21, 2021MBT Consultingask mister marketing, ask mr. marketing, carlsbad rotary, carlsbad marketing consultant, carlsbad Rotary, carlsbad chamber of commerce, poway chamber of commerce, poway chieftain, poway marketing consultant, san diego union tribune, san diego north chamber of commerce, rancho bernardo, rancho bernardo sunrise rotary, rancho bernardo news, rancho bernardo marketing consultant, pomerado newspapers, Pomerado newspapers, pomerado news, mr. marketing, marketbuilding, marketing, marketbuilding team, marketing advice, Marketing strategy, marketing consultant, marketing communications, mister marketing, marketing plan, susan vardon, business planning, free business advice, business plan, rob weinberg, marketing strategy Comments

She said “Don’t write that column!”

Perhaps I’m fantasizing to believe that we’re all decent enough to save the next guy, even if we radically oppose whatever he stands for.

But since at the moment I’m still believing in miracles, give me this one. And if you don’t know how to do the Heimlich Maneuver, learn.

Utilizing The Second Deadly Sin

“Use greed to grow your business. A chance at free money (or free anything, for that matter) draws attention and increases participation.”

Acquiring Positive Employee Testimonials

Employees, like customers, need to be heard. It’ll improve the current work atmosphere and encourage prospective employees to join you.

Communications Students Who Don’t Communicate

Sales leads in any industry don’t always announce themselves in advance, making it incumbent upon the seller to be regularly checking every communications network to which they’re connected.

Has The World Gone Haywire?

Population diversity is increasing, meaning taking the wrong stand today could put you out of business tomorrow.

Listening Carefully To Your Audience

If someone suggests how to improve your messaging, take their ideas to heart. These are your customers, prospects, and influencers talking, and they’re providing you a valuable service and trying to help you fix holes in your net.

John Kennedy Helped My Branding

John F. Kennedy made his inaugural speech sans hat to demonstrate his youthful vigor. Hat sales plummeted nationwide in the year that followed. Coincidence?

Keeping Your Big Mouth Shut!

b2c marketing, B2B Marketing, corporate messaging, customer relations, employee relations, strategic planningRob WeinbergAugust 18, 2020MBT Consultingpolitics, marketing, mr. marketing, ask mr. marketing, ask mister marketing, good customer relations, good speaking skillsComment

Marketing With An Unfortunate Name

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